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Go-to-market Strategy
Web3 provides mutual benefits to both players and developers. Web3 economy creates additional incentives for players and helps with user acquisition. The free-to-play gaming market is huge, and we believe that web3 games should improve the onboarding process to compete with free-to-play games for players.
We focus on creating a friendly environment to onboard traditional players and carefully guide them to become blockchain users and benefit from the game and from blockchain in general. We want to contribute to mass adoption and set higher industry standards for web3 gaming. Blockchain doesn’t have to be this difficult, so our marketing, communication, and product design align to simplify the conversion.
We feel the pain of players having to deal with all the unnecessary complexity and hurdles with the existing games. Simple and deep product design is a solid base for successful marketing.
Last modified 5mo ago